Heat pumps in deep cold, from a sales point of view
The Quebec winter is the homeowner’s first objection. What it changes about your calls, visits and quotes.
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The objection almost always lands at the same moment
The homeowner listens to the savings, the comfort, the current programme — then asks: “what about minus twenty-five?” Many quotes are lost right there, not on price.
It is not a technical objection, it is a trust objection. The client is not asking you for a coefficient of performance; they are asking whether you will leave them with a cold house in January.
What winter changes about demand
A January request does not look like a June request. In winter the homeowner often has a system that just failed, or a heating bill that just arrived: the timeline is short and they shop around less.
A summer request leaves room for three quotes and some thinking. Knowing which season a contact came from changes how you call back, and how long you can afford to wait.
What Groupe Nordis does, and does not do
We pass along the request with the context the homeowner gave us: project type, timeline, area. We calculate no heat load and we recommend no equipment or brand.
The diagnosis, the sizing and the warranty stay yours. We never place ourselves between you and your client.
Let’s talk about your territory.
Find out whether the Groupe Nordis network fits your business.
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